The value of strategic planning

When an idea comes to mind, the most common thing to do is act upon that idea. Sometimes we act upon ideas so fast that our brains make decisions up to ten seconds before we consciously realize it. What’s more worrying is that the same applies to businesses, both small and large.

In a bid to innovate or appease the consumer base, businesses quickly adopt the ideas that they believe will satisfy their…

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Javier Vesga

Javier Vesga

Research analyst with more than 3 years in retail industry insight. Combing my analytical background and passion for consumer insight. Looking for roles in LA